Food campaign for Salma

Production of commercial campaigns for Salmar. We developed five creative ways to use Salma's ingredients at home in your kitchen. We made five recipes films together with five still pictures of the dishes during a long production day. Sporenstrek planned and did the styling during the shoot. The campaign was used on Salmar's website, and we made short SoMe versions for online distribution.

The films were edited to 4: 5 and translated into Swedish and French. Monica Sjøli developed the concept.